The Ultimate Diet Formula
I love diets.
They are the ultimate self fulfilling prophecy.
Once you start following a diet to lose weight, you actually start losing weight!
How incredible?
Not really!
It is just the Hawthorne Effect doing its magic:
An attempt was made to measure the difference between two methods of management during the 1930s at the Hawthorne plant. The attempt failed because the workers impoved their efforts immensely for both methods. This was because they knew they were being watched carefuly. Since then, the term Hawthorne effect has been used to describe the improvement in a situation that occurs just because an experiment is being run.
The same appliesto diets. There have been hundreds (maybe even thousands. Dieting dates back to the stone age) of different types of diets. Every two years or so a new diet becomes popular that everybody swears will work and which actually works for a while.
That is, until everyone stops paying attention to his or her eating habits, gains weight again and a new diet is invented.
I’m working on my own diet. I’m going to launch it in a year or so and trust me, I can guarantee you it will work and it will make me rich! No need to mark my words, they will be right here.
The reason I am mentioning this is because the Hawthorne Effect might also be a factor to think about when it comes to your own business. Just consider the facts: if you change something, it will make people pay attention to, and aware of, their habits. What can you change about your business to make people aware of it?
Could you change your name?
Your logo?
The way you interact with your customers?
How can you use the Hawthorne Effect to YOUR advantage?
Filed under Business, Business Theory, Design, Developing, Drinks, Food, Fun, Innovation, Inspiration, Money |
3 Responses to “The Ultimate Diet Formula”
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Regarding this subject you really should read the following article:
http://gearybehaviourcenter.bl.....ffect.html
Sometimes it is really difficult to convince people that things work just because of this effect. I didn’t know that there is a name for this. Learned something again! ;-)
Hi Boris -
I agree. The Hawthorne Effect is like a good diet but The Ultimate Diet Formula is NOT a diet. It is the best weight loss diet pill that can be found at http://TheUltimateDietFormula.com.
Jim