Think Universally

A while ago we were given a certain formula by an investor to calculate the user growth of our company. We applied the formula to our numbers and then concluded the formula had to be wrong because the numbers didn’t seem to make any sense. The next day met the investor and told him that we couldn’t use the formula because it didn’t work. He replied that the formula couldn’t be wrong. Then we explained:

“If we apply the formula to our numbers we end up with more users after 2 years than there are people in the world.”

Without hesitating he answered:

“Yeah that is good. We want you to think universally, not globally… ”

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